Our running commentary on the digital world, including tips, tricks and trends! We muse on design, development, apps, and more -- as well as offering case studies, real-world applications, and video tutorials.
Last Friday, I presented the Top Ten Apps for Mobile CEOs at the Virginia Women's Business Conference. As promised, I'm sharing the slides used in the presentation and answering some questions that I either didn't get to before our session finished, or I was asked in the hallway as we made our way to lunch!
Many business owners focus on "improving" the pages with high bounce rates by revamping the page design, changing the page's (or site's) navigation structure, or rewriting copy in an attempt to decrease the bounce rate. But often that doesn't work.
The general incentive behind an XML sitemap is to help search engine crawlers (or “spiders”) sift through your pages more efficiently. An XML sitemap is simply an .xml file containing a listing of all your pages and when they were updated.
Forms come in handy when it's time for people to sign-up for your newsletter, subscribe to your blog or download an offer.