“Green is the most abundant hue in nature – the human eye sees more green than any other color in the spectrum,” said Leatrice Eiseman, executive director of the Pantone Color Institute®. “As it has throughout history, multifaceted Emerald continues to sparkle and fascinate. Symbolically, Emerald brings a sense of clarity, renewal and rejuvenation, which is so important in today’s complex world. This powerful and universally appealing tone translates easily to both fashion and home interiors.”

Emerald for Fashion
The prevalence of green has been steadily rising for several seasons, especially in the fashion and couture markets, and even on the red carpet. Appropriate for every occasion, Emerald’s classic elegance makes for striking and irresistible women’s formal and everyday wear as well as accessories. Emerald also makes a strong statement in men’s sportswear, knitwear and ties. Fashion designers featured in the PANTONE Fashion Color Report Spring 2013, including Tracy Reese, Nanette Lepore, Barbara Tfank, NAHM and Marimekko, are incorporating Emerald into their spring collections. Balanced yet sophisticated, Emerald enlivens all colors in the spectrum and will continue to make a statement beyond spring and summer into fall and winter.

Emerald for Beauty
Equally harmonious on the cosmetic color wheel, Emerald dramatizes all eye colors as it beautifully enhances green eyes, is compatible to blue eyes, emphasizes the green undertone in hazel eyes and intensifies brown eyes to make them appear deeper. Emerald is also a perfect complement to peaches, pinks, roses, ruby reds and aubergines – offering a variety of lipstick and blush options. For those who want to sparkle and stand out, Emerald is the perfect punctuation point in nail color because of its complementary nature.

Sephora and Pantone proudly announce the SEPHORA + PANTONE UNIVERSE™ 2013 Color of the Year beauty collection featuring PANTONE 17-5641 Emerald, which will be available exclusively at Sephora in March 2013. Sharing a strong passion for how color can transform a face, mood or even an attitude, Sephora and Pantone continue to change how consumers wear, feel and think about color through the second annual radiant and modern Color of the Year beauty collection.

“At Sephora, we pride ourselves on giving our clients first access to what’s on trend – whether that’s a color, a formula or an ingredient story. With the 2013 Color of the Year collection, we achieve all of the above and we couldn’t have a better partner than Pantone,” said Margarita Arriagada, senior vice president of merchandising for Sephora.

The limited edition 2013 Color of the Year beauty collection features a variety of products in Emerald, including eye shadow, nail polish and accessories, and will be available at Sephora stores across the U.S., Sephora inside JCP and Sephora.com.

Emerald for Interiors
Enhance your sense of well-being at home by rejuvenating the interior with Emerald paint, accents and accessories. This jewel-like hue will create a luxurious feel in an entryway, powder room, dining room or study, and bring life to a living room as an accent wall. Add a splash of color to the kitchen and dining room areas with Emerald dinnerware, stemware and appliances.

Enliven your home with Pantone bedding, pillows, bath towels and accessories in Emerald available exclusively at jcpenney stores and on jcp.com beginning Feb. 1, 2013.

“As we re-energize our home department next spring, we are excited to partner with the leading authority on color to introduce the first-ever line of Pantone bedding and bath products,” said Paul Rutenis, jcpenney general merchandise manager for home. “The cheerful array of on-trend pieces will make it easy for customers to infuse the perfect color into any home décor.”